Too Good For Lowe's or Home Depot

December 30, 2008

On our drive between Manhattan and Olathe we pass a prominent Billboard that asks the question,

Why is Stihl not sold at Lowe's or Home Depot?

And it includes a picture of a chain saw.  Every time we go past it I think to myself that I need to Google the question to find out the answer.  Finally today, I remembered.

Turns out that Stihl feels their product is better served by the chain of nearly 8000 independent retailers than by a large home improvement chain.  I though it might be a labor or liability issue.

On the subject of not selling your product in certain outlets to maintain an image, Daring Fireball has a link today about Snapper Mowers pulling their product from Walmart.

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Mark H. Nichols

I am a husband, cellist, code prole, nerd, technologist, and all around good guy living and working in fly-over country. You should follow me on Twitter.